The Alibaba-backed app has always been a synonym for “online shopping” in China. Top China Shopping Apps: Taobao: The Undisputed Leader in The China Ecommerce MarketĪverage Monthly Users (MAUs): 540.27 million However, challenges lay ahead, as new laws put into effect in early 2019 have increased the administrative burden many of these platforms face. With more and more competition entering the market the landscape has seen consistent innovation. The China Ecommerce market continues to see tremendous growth, but it’s impossible not to notice that the growth is gradually slowing down. However, remember MAUs does not necessarily translate into revenue, so take these figures with a grain of salt. According to research from China Internet Watch, over 80% of Chinese online sales were generated from mobile apps, and this trend is expected to continue in the future.Ĭheck out the below graph to see the number of MAUs on China’s largest e-commerce platforms for an idea of the rankings.
China Shopping apps have become the most popular way for users to access online shopping. The widespread availability of smartphones gave rise to the popularity of mobile shopping apps which has helped further drive the growth of China Ecommerce. Ranking: Top 5 China Online Shopping Apps in 2019 The New China Ecommerce Law in 2019: The Death of Daigous Omnichannel fulfillment – Seamless online-offline integration for New Retail initiatives The Rising Popularity of Social E-commerce New Growth Avenues: FMCG and Grocery Ecommerce The Pet Economy: Pets have become the Masters When It Comes to The China Ecommerce Market, Youngsters Rule The rise of lower-tier cities: New battleground for Ecommerce players Tmall: The Premium China Ecommerce ExperienceĬhina E-Commerce Trends: What you NEED to know for 2019 XiaoHongShu: Content-driven Ecommerce Platform JD.com: JD.com: Luxury Goods, Top-Notch Logistics, and more! Pinduoduo: Where Group Buying and Social Commerce Meets Taobao: The Undisputed Leader in The China Ecommerce Market Hopefully, this will be the perfect article to inform you about which China Ecommerce platform to choose for your business. In this blog we’ll cover the prime selling points, focuses, and specializations of the largest China shopping apps. New players are forced to fight for even a sliver of market share but nonetheless, there has been a steady stream of new entrants to the market causing constant shifts in the China ecommerce landscape.įoreign brands players entering the market should take their time in choosing which marketplace to work with. With China shopping apps experiencing such tremendous growth, competition is becoming more and more fierce. In terms of spending, Emarketer estimates that spending on China’s shopping apps reached USD 1.53 trillion! With the population of China reaching over 1.4 billion this means there are over a billion people on China’s shopping apps.
The penetration of ecommerce in China has reached 71.1% of the total Chinese population.
According to Jiguang’s report at the end of November 2018, the total number of online shoppers using Chinese ecommerce apps installed on their mobile devices grew from 207 million to 783 million within just one year.